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Streamlining Practice & Presence – Katina’s Digital Transformation Journey

Katina’s

Table of Contents

About the Client

Katina runs a holistic wellness practice where client trust and professionalism matter deeply. As her brand grew, so did the need for a strong digital presence and seamless back-end management. With client data spread across platforms and the website needing regular updates, Katina required a support partner to step in and ensure both the frontend (branding) and backend (operations) were in sync.

100
+

Client records migrated

50
+

Posts and Reels Designed

100
%

High client satisfaction rate

40
%

Faster Onboarding Process

The Challenge

Katina was managing her wellness business using multiple platforms while also juggling brand visibility and content creation.

Her key challenges included:

  • Keeping the WordPress website updated with the latest offerings.

  • Designing on-brand content for Instagram and other social platforms.

  • Migrating client information and wellness materials from Alma to Practice Better.

  • Ensuring data accuracy and reducing onboarding delays.

  • Finding a partner who understood both creative and technical aspects of the business.

What did Tasks Expert do?

Tasks Expert provided end-to-end digital and operational support across Katina’s key business areas:

Website Management & Optimization

  • Updated and maintained Katina’s WordPress website, ensuring performance, mobile compatibility, and fresh content aligned with wellness services.

  • Managed content uploads, blog formatting, and homepage banners using visual editors and custom widgets.

Creative Content & Social Media Design

  • Designed visually compelling reels, posts, and story highlights in Canva that reflected Katina’s brand tone and service ethos.

  • Supported ongoing social content planning with research-based wellness themes to drive engagement.

Client Migration & Data Accuracy
  • Transferred client records and resources from Alma to Practice Better with full accuracy.

  • Cross-checked all entries to ensure appointment types, payment plans, and history were preserved.

  • Reduced onboarding time and administrative backlogs with structured data migration.

Operational Workflow Support
  • Helped Katina streamline communication and client interaction through platform setup.

  • Provided technical help for managing her digital wellness tools (Practice Better setup, settings, and automation).

Katina
shape-down-purple

The Results

Technology and Tools Used

WordPress
Canva
Alma
Practice Better

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