Our client is a content-driven entrepreneur focused on expanding personal brand visibility across LinkedIn and YouTube, while also leveraging platforms like Spotify for strategic lead research. The goal was to build authority, generate qualified leads, and maintain a strong visual identity across platforms.
Canva Posts Designed
LinkedIn Connections Added Monthly
High client satisfaction rate
YouTube Videos Edited
The Challenge
The client needed consistent content output and structured lead generation but lacked the bandwidth to:
Create professional Canva posts regularly
Edit YouTube videos with proper structure and branding
Maintain LinkedIn activity and networking consistency
Extract and qualify potential leads from Spotify podcast audiences
They required a virtual assistant who could blend creative design, content editing, and research-based lead generation seamlessly.
What did Tasks Expert do?
We deployed a multi-skilled VA combining creative execution and strategic research support.
Canva Content Creation
Designed branded posts, carousels, and engagement graphics using Canva
Created templates aligned with brand color schemes and messaging
Developed promotional creatives for YouTube episodes and LinkedIn updates
YouTube Video Editing
Edited raw footage into structured, engaging YouTube videos
Added captions, thumbnails, transitions, and branded intros/outros
Optimized titles and descriptions for better discoverability
LinkedIn Management & Networking
Sent strategic connection requests aligned with target audience filters
Created and scheduled LinkedIn posts to maintain thought leadership
Engaged with comments and messages to nurture professional relationships
Lead Generation via Spotify Research
Researched relevant podcasts and episode guests on Spotify
Extracted potential leads based on niche relevance and engagement
Compiled organized lead sheets with contact details and targeting notes
The Results
- Stronger Personal Branding
- Higher Engagement on LinkedIn
- Lead Pipeline Expansion
- Content Consistency Achieved
